Mark Abernethy is a Senior Communications Consultant at Wilkinson Group. He advises Australian organisations on crisis communications, reputation management, issues management, and public affairs. His career blends investigative financial journalism, senior political advising, and corporate communications. As a result, he understands how pressure, media, and public opinion shape a story.
Mark has written for The Bulletin and the Australian Financial Review, and he has held senior editorial roles. He has also worked as a political adviser and lobbyist. Because of this mix, he reads both the newsroom and the boardroom with ease. His expertise spans financial services, defence, infrastructure, property, and resources.
Mark is also a published author and ghostwriter. In fact, he has 22 published books to his name, including six novels. In addition, he has written speeches, presentations, and corporate documents for ASX200 companies, technology start-ups, and senior politicians. Therefore, he knows how to turn complex ideas into clear language for everyday audiences.
For more than three decades, Mark has found the right message and landed it with the right audience. This skill sits at the heart of strong crisis communications and reputation management in Australia. When an organisation must respond quickly, clearly, and credibly, he knows exactly what the moment demands.
Areas of Expertise
Mark Abernethy advises Australian organisations across a focused range of communications and advisory disciplines:
- Crisis communications and issues management.
- Reputation management for executives, boards, and institutions.
- Messaging strategy and narrative development.
- Public affairs and government relations.
- Media strategy for high-stakes or contentious matters.
- Speechwriting, ghostwriting, and executive communications.
- Corporate communications across financial services, defence, infrastructure, property, and resources.
Mark Abernethy is a key member of the Wilkinson Group senior advisory team. His work spans Wilkinson Group’s core services, including crisis communications, reputation management, and the Wilkinson Confidante retained advisory service. To explore how the team can assist your organisation, visit the Wilkinson Group
homepage.
Work with Mark Abernethy
If your organisation is navigating a reputational challenge, preparing for a media inquiry, or looking for a senior communications adviser with deep expertise across financial services, defence, and public affairs, Mark brings a rare combination of credentials to every engagement. To discuss your situation in confidence, contact the Wilkinson Group team.
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