We can learn a lot about public relations and how CEOs should manage their companies by watching politicians. Public Relations rule: The vision thing Shortly…
Peter WilkinsonJuly 19, 2016
Information overload is a personal battleground, for senders and receivers. Trying to work out the rights and wrongs of the Brexit last Saturday, with the…
Peter WilkinsonJune 28, 2016
Absolutely. I know this is a sensitive and emotionally charged issue, so I’ll do my best to tread lightly, but I’ve held this view for…
Peter WilkinsonApril 24, 2016
When I left journalism and started out in DIY business, fear of failure was a huge incentive to innovate. Most small businesses have to be…
Peter WilkinsonMarch 29, 2016
Do what you say you are going to do, and then some. It’s so obvious to almost all of us: parents, employers, employees. Here are…
Peter WilkinsonMarch 1, 2016
Q: Since when could Bernie Sanders, an ageing idealist who has played on the radical fringes of US politics since 1968, come within a bull’s…
Peter WilkinsonFebruary 17, 2016
Universities are now offering free online courses (MOOCs). This is wonderful for public relations practitioners, and for clever and nimble universities these present huge opportunities. For…
Peter WilkinsonJanuary 12, 2016
I think we information-pushers (public relations folk and journalists) need to be careful that, when talking or writing about new technologies, we don’t use disruptive…
Peter WilkinsonDecember 22, 2015
In the same week that Malcolm Turnbull encouraged innovation and fresh ideas, Ravenswood reacted negatively to their school captain for doing just that. In the…
Peter WilkinsonDecember 9, 2015