QANTAS, in our opinion, has one of the best track records for Crisis PR management, anywhere (A380 engine failure in November 2010; grounding of the…
Peter WilkinsonNovember 10, 2011
This is an update for crisis public relations practitioners on how the Murdoch family and New Ltd has managed the hacking scandal crisis (to see earlier…
Peter WilkinsonOctober 11, 2011
It was one of the biggest Australian Public Relations disasters of 2010, the leaking of Big Tobacco’s attempt to halt legislation while ‘hiding’ behind an…
Peter WilkinsonSeptember 25, 2011
AAP reports that Australian Resources and Energy Minister Martin Ferguson has told an oil and gas safety conference in Perth that Australia’s emerging CSG industry…
Peter WilkinsonAugust 10, 2011
Ed: No doubt for some in Mother England, Blair’s speeches bring with them the baggage of history – ‘here we go again’. But Down-Under this ‘vision-type’ speech is…
Peter WilkinsonJuly 30, 2011
We crisis public relations practitioners talk about the importance of Winning the Debate* by 1) having the winning argument; 2) setting the debate agenda – daily; 3) being accurate, open…
Peter WilkinsonJuly 20, 2011
As my first year at Wilkinson Group comes to a close, I look back and reflect on what I consider to be the six most…
Peter WilkinsonJuly 20, 2011
Strategies are ‘how’ over the longer term we will achieve our objectives; tactics are short term activities to achieve them. A plan needs both. Avoid…
Peter WilkinsonJuly 19, 2011
The 18th of July will go down as Day 1 of the Murdoch fight-back. The day father and son appeared before the British parliamentary ctee. In…
Peter WilkinsonJuly 18, 2011