CEO’s and public relations experts can learn a lot from watching politicians, in this case it’s the vision-thing. I still don’t know what Turnbull stands…
Peter WilkinsonFebruary 2, 2016
Should holidays be hard work too, just a different location? I once asked Gerald Stone, my boss at 60 Minutes, if I could go to…
Peter WilkinsonJanuary 13, 2016
Universities are now offering free online courses (MOOCs). This is wonderful for public relations practitioners, and for clever and nimble universities these present huge opportunities. For…
Peter WilkinsonJanuary 12, 2016
I think we information-pushers (public relations folk and journalists) need to be careful that, when talking or writing about new technologies, we don’t use disruptive…
Peter WilkinsonDecember 22, 2015
Of all the Public Relations skills, how importantly do you rate connecting with people? I’m a great advocate of the concept of Emotional Intelligence, as…
Peter WilkinsonDecember 16, 2015
I understand that divisive politics, such as we have in Australia, US and UK, aided by clever public relations, and the pressure of the news…
Peter WilkinsonDecember 11, 2015
In the same week that Malcolm Turnbull encouraged innovation and fresh ideas, Ravenswood reacted negatively to their school captain for doing just that. In the…
Peter WilkinsonDecember 9, 2015
"A man with fame in the Public Relations industry that can only be earned through great deed and excellent work. I had the great fortune…
Peter WilkinsonNovember 27, 2015
Simon Eldridge, (former) Director Corporate Affairs & Government Relations, QER Peter Wilkinson (Wilkinson Group) brings not only enormous experience to assessing media and broader external…
Peter WilkinsonNovember 26, 2015