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There are two really interesting elements to this blog:

  • First is the concept of one simple thought per page;
  • Second is the concept of a really good video interview, on topic, which you can view at the bottom of page 4; although, it’s a pity that the interview is so hard to find.

See what you think? Would this be an ideal blog for a company that sells – – – cars? Or a company that sells a family outdoor activity, like holidays that involve travel? Or a school? It ticks many of the boxes for demonstrating ‘care for the customer’.

Cars for teenagers: 3 dangerous myths  https://bit.ly/x5S1kc

By Eric Schurenberg: February 15, 2012
One of the perennial hottest topics on CBS MoneyWatch is The Perfect Car for a Teenager, by Stacey Bradford, a post I suggested for my own selfish reasons when I was deep in discussions with my newly licensed teenage daughter about what wheels I should buy her, if any. (The “if any” was my addition to the conversation; it never occurred to her.) Most of the 115 commenters agreed that the key considerations in choosing a car for a teen were cost (meaning used, or leased) and crash survivability. More recently, I put the question to Mike Quincy, Consumer Reports’ automotive editor, who strongly …
more: http://bit.ly/x5S1kc

Peter Wilkinson is the Managing Director of Wilkinson Group, a crisis communications and reputation management consultancy based in Sydney. He is former chair and consults to Wilkinson Butler. His retained advisory service, Wilkinson Confidante, provides ongoing crisis preparedness and reputation counsel to boards and senior executives.

Need answers now? Peter is available 24/7.

Text or email me anytime, day or night. I read every message myself and reply fast, so you’re not left guessing.

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