The below link takes you to a McKinsey Quarterly report - one of the early reports (Nov 2011) that is now a chorus of high…
Peter WilkinsonAugust 20, 2014
Here is an alternative view, published in the NYT, on our earlier blog, ‘Is Small Beautiful, Again?’. Its thesis is that creativity occurs more often…
Peter WilkinsonAugust 20, 2014
Does this relate to creativity in public relations or corporate affairs? Any experiences to contribute? Below is an article from the Harvard Business Review in…
Peter WilkinsonAugust 20, 2014
In Australia we are expecting a good year for public relations practitioners in 2012, and we are relying on forecasters like Treasury Secretary Martin Ferguson…
Peter WilkinsonAugust 20, 2014
We believe that with globalization, being part of a global network is essential for forward thinking public relations specialists; we believe practitioners don’t have the…
Peter WilkinsonAugust 20, 2014
Public relations practitioners need to be constantly reminded about the pressure under which journalists work. They have employers, which are editors in the print medium.…
Peter WilkinsonAugust 20, 2014
Public Relations these days is even more important for a CEO than it used to be. On a personal level, the craft of PR is…
Peter WilkinsonAugust 20, 2014
Social media has handed public relations practitioners an extraordinary number of new options for generating coverage, or what we used to simply call news. Citizen…
Peter WilkinsonAugust 20, 2014
Our friends in the Hunter Valley – one of the worlds premium wine growing areas – the Hunter Valley Protection Alliance are campaigning to stop this…
Peter WilkinsonAugust 20, 2014