Public relations practitioners who work in the social/online media space are constantly required to on the best ways for clients to reach their stakeholders. This…
Peter WilkinsonAugust 14, 2014
This is one of those diagrams that is really handy to stick on the information board in a public relations office. If you like, it’s…
Peter WilkinsonAugust 14, 2014
Now that you have overcome your fear of writing, and have developed a rhythm and style (see Writing a Blog #1), we use our public relations skills…
Peter WilkinsonAugust 14, 2014
Social sustainability and environmental sustainability are both tested to the limit with nuclear power, not only because of the risks but because of the long…
Peter WilkinsonAugust 14, 2014
This is a critical article for all Public Relations practitioners interested in turning a dollar. Turning a lead into a client or sale is clearly…
Peter WilkinsonAugust 14, 2014
When speaking about sustainabilityPR to our IPREX public relations colleagues in Europe it is pretty clear that Australia is behind when it comes to engaging…
Peter WilkinsonAugust 14, 2014
An industry can’t easily progress these days unless it has community support. Politicians will normally line up behind the communities they represent (the politicians’ refrain…
Peter WilkinsonAugust 14, 2014
AP reports that Australian Resources and Energy Minister Martin Ferguson has told an oil and gas safety conference in Perth that Australia’s emerging CSG industry…
Peter WilkinsonAugust 14, 2014
Very few people, especially public relations practitioners, will own up to this, but many fear writing. Here are some tips. There is a wonderful book about…
Peter WilkinsonAugust 14, 2014