We Australians rate each other’s morals and ethics relatively well, compared to a variety of countries. Poor USA folks have the dimmest view of each…
Peter WilkinsonMarch 9, 2026
Few Australians know Angus Taylor, the new Federal Liberal Party leader. So, what should he say, now that he leads the Party? It’s hard for…
Peter WilkinsonFebruary 13, 2026
Transparency, Honesty, Relatability (“I can relate to that!”): these are the three essentials for effective communication and media relations. What does that tell us about…
Peter WilkinsonFebruary 2, 2026
Canada's response to President Trump's behaviour is completely different from Australia's. Prime Minister Mark Carney's speech in Davos is also a masterclass in effective communication…
Peter WilkinsonJanuary 25, 2026
Wilkinson Butler awarded NSW Premier, Chris Minns, Communicator of the Year for 2025. The surveyed public equally chose Anthony Albanese and Pauline Hanson. The surveys…
Peter WilkinsonJanuary 21, 2026
Adelaide Writers' Week wreck: there are lessons for communicators and leaders seeking effective communication skills: 1. The Board's behaviour: Its job is to act in the…
Peter WilkinsonJanuary 15, 2026
Senate inquiries or state parliamentary inquiries can sometimes be the challenging media interview you’ve no doubt been avoiding. Here's how you should handle them.
Peter WilkinsonNovember 7, 2018
Are we ‘in business to make a profit’, or do we ‘make a profit to stay in business’?
Peter WilkinsonOctober 30, 2018
When I left 60 Minutes to be a public relations adviser I can remember being genuinely surprised at how scared people were of journalists. I…
Peter WilkinsonOctober 30, 2018