Three amazing events last week: - Twitter’s live streaming app, Periscope, launched – March 26 - Netflix and cut price on-demand TV launched – March…
Peter WilkinsonApril 2, 2015
I do Crisis PR; don’t ask me to sell booze or lipstick! Want a consultant, or a new employee? One of the hardest parts of leadership…
Peter WilkinsonMarch 13, 2015
Personal Brand Awareness is a deep understanding of who you are and what you stand for. It's missing in our political leadership. Leadership (c/- Google images) The…
Peter WilkinsonMarch 13, 2015
In families, we know this. So why can’t we do it in governments and in media? Google images We often create our own crises by…
Peter WilkinsonFebruary 14, 2015
Abbott should have been fired this week. It would have happened in a successful business with a clearly focussed board. The kind of paralysis that…
Peter WilkinsonFebruary 14, 2015
Side issues like the punitive cuts to the ABC (a broken promise with little economic benefit) and the knighting of the DofE created crisis level distractions…
Peter WilkinsonFebruary 14, 2015
Writing a communication plan is hard. You need to assemble many disparate, and sometimes competing, thoughts into one coherent flow. For that reason I am posting…
Peter WilkinsonDecember 12, 2014
Gallup: Dec 2013 Most of us ‘feel’ bankers are suspect when it come to honesty, and ripe for some Change Management – alongside is the Gallup…
Peter WilkinsonDecember 3, 2014
Yesterday Abbott apologised – well sort of. There’s a lesson here in Crisis PR. In this case the crisis is a failure to sell the…
Peter WilkinsonDecember 2, 2014
Holidays – should be more of ‘em shouldn’t there? Having just taken 5 days to go camping at Coolah Tops National Park, I’m a supporter.…
Peter WilkinsonNovember 12, 2014
Struggling with creativity in your office? This slide show ‘How Google Works’might give you some ideas. Describing one of the impacts of the Information Revolution…
Peter WilkinsonNovember 12, 2014
Are you finding some phonecalls slightly irritating? I do! There are now so many options for communicating, so how do we ensure they enhance our…
Peter WilkinsonNovember 4, 2014
In the organisations I work with, the marketing/pr section (in harmony with the CEO) is the main influencer on culture, delivering the board’s mission/vision/values. The…
Peter WilkinsonOctober 17, 2014
This week I helped a significant Australian company with a media crisis - an attack by a TV program alleging it had ripped off another…
Peter WilkinsonOctober 13, 2014
Back or front? Do we need to think more laterally? Almost every company we deal with is grappling with globalisation and the Internet (retail outlets,…
Peter WilkinsonOctober 13, 2014
Still feeling uncomfortable about signing up to the social/digital age? There is now increasing evidence that one of the critical leadership qualities is familiarity with social/digital media.…
Peter WilkinsonOctober 6, 2014
We’ve now introduced a program in which every staff member is required to undertake a 'MOOC' annually as part of their structured learning program. Has…
Peter WilkinsonOctober 5, 2014
The social/digital revolution has created a blind spot for CEOs. Traditionally, culture is strongest at the top and weakens down the line. The mission, vision…
Peter WilkinsonOctober 4, 2014
The six most influential business books in 2014 have been chosen as finalists in the Financial Times and McKinsey Business Book of the Year Award.…
Peter WilkinsonSeptember 29, 2014